Mobile Broadband users can now choose Optus Prepaid options with expiry periods up to 2 years.
The ‘Yes’ telco has added several new plan options to its Mobile Broadband range, each with a different expiry period. A $10 option offers 1GB but for use within just one week, while a $130 option comes with 22GB and can be used over two years (technically 730 days).
Remaining data at the end of the expiry period can be rolled over for use in the next period so long as customers recharge before the expiry date. Optus will roll over up to 50GB, which is great.
This is a novel approach to how Prepaid broadband is structured and it’s good to see that Optus recognises that some customers intend to use their data infrequently. Whether you only use your USB modem on holidays, or for business trips, there are dozens of use cases where long expiry makes sense.
It does beg the question though, why don’t all Prepaid data plans come with long expiry? Why if you pay for 1GB should you only have 10 days to use it? Why not make all Prepaid data plans expire after 730 days?
Interestingly, the $10 option is the most expensive when you look at the plans from a price-per-gigabyte perspective, so if customers are paying a premium, shouldn't they have extra time to use the data?
Of course, Optus isn’t alone in this practice. All Mobile Broadband providers have expiry periods built into plans. And, as we said above, Optus is now one of the most generous in this regard.