HTC won't make cheap phones any more


WhistleOut
17 February 2017

HTC will stop manufacturing entry-level smartphones this year, the company announced in its earning call earlier this week. 

According to Phonescoop, HTC said it will continue to sell and support the cheaper handsets already available, but focus on high-margin devices going forward.

HTC citied the lower profitability and hefty competition in the low-cost phone space as predominant reasons from moving away from it. From our perspective, this makes a lot of sense, given that Chinese manufacturers like OPPO, Huawei, and Xiaomi have all managed to outgun HTC when it comes for bang-for-buck devices in the affordable smartphone arena.

The Taiwanese manufacturer will continue to make high-end and midrange smartphones, and expects to release between six and seven throughout 2017. The first two of these will be the recently announced HTC U Ultra and HTC U Play.


Compare phones and plans from the following carriers...

Personal

Business

Mobile Deals

Unlimited International calling

Unlimited International calling

Need to call overseas regularly? amaysim's UNLIMITED plans all include unlimited international calls from Australia to 10 countries...

Bendigo Bank Telco Offer

Bendigo Bank Telco Offer

Enjoy Unlimited Talk & Text, 5GB data + $300 value for international calling for $34.95 for the first 6 months (save $5/month) + fast & free SIM delivery

15GB data for $50/month!

15GB data for $50/month!

The $50 12-month SIM plan from Virgin Mobile includes 15GB data + $300 standard international calls & text. Min total cost over 12 months is $600.

Boost $10 UNLTD+ now $5 with 2GB data!

Boost $10 UNLTD+ now $5 with 2GB data!

Grab a Half Price Boost Mobile $10 UNLTD+ Prepaid SIM for just $5 with 1GB data + 1GB bonus data & no lock-in contract!